Since launch,Pokemon GOhas managed to remain an incredibly popular game forPokemontrainers all around the world. It seems that popularity has resulted in fairly hefty profits for Niantic and thePokemonCompany, too, asPokemon GOhas continued to turn out a cozy profit for the past few years, earning nearly $900 million in 2019 alone - the game’s best year to date.
Pokemon GOgenerated an estimated $894 million in gross player spending last year, beating out its previous record of $832 million back in 2016 when the game first launched.Pokemon GOdid suffer a bit of a down year in 2017, only earning $589 million, but it was able to make a comeback, earning $816 million in 2018. That puts total gross income for the title at roughly $3.1 billion. Much of the game’s success can be attributed to its regular updates, which frequentlyadd newPokemonto the mobile game’s roster.
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Most ofPokemon GO’srevenue in 2019 came from the United States, with the country collectively spending $335 million on the title, or about 38% of its total for the year. Japan came in at number two, raking in $286 million in gross revenue, or 26% of the total for the year.Pokemon GOdid have some of thebest in-game events of 2019, so it makes sense that it was able to perform so well.
Pokemon GOhas made quite a few changes since its initial release. Most recently, NianticoverhauledPokemon GO’sbuddy system, adding far more depth to the mechanic. It’s fair to say that more will continue to change well into 2020 and beyond, especially if Niantic is able to continue growing revenue for the title year over year.
There’s no telling where, exactly,Pokemon GOwill end up by the time Niantic is ready to fully move on to a new project. The game has been out for nearly four years now, and it’s changed dramatically in that time period. The gamehas had its share of controversy, early onPokemon GOcaused a stampede at Central Park, though its hard to say that it hasn’t had one of the better communities out there, stampedes aside.
