Dead Rising 2is a title that many of us are looking forward to, and Capcom is defiantly pushing the marketing, with fingers crossed that the title will be big. The reception, so far, seems to be good.
Mike Schmitt and myself take some time to not really focus on whatDead Rising 2is about, but to take a look atCapcomviral marketing campaign known asTape it or Die. The website sees four fictitious bloggers leaking real (and some false) information aboutDead Rising 2, along with helping to weave the bloggers themselves into the game.
