Summary
Microsoft has debuted a new sweepstakes that gives fans a chance to win one of four distinctSouth Park: Snow DayXbox Series X consoles. The promotion is meant to commemorate the release ofSouth Park: Snow Day, which just hit digital and physical store shelves on March 26.
Unique Xbox device sweepstakes are Microsoft’s preferred method for promoting a wide variety of partnerships, thus being a fairly common occurrence. One of the most recent such initiatives saw the companygive away a floating Xbox controller themed afterDune. The entry period for that promotion concluded on March 25, with Microsoft now immediately following up on it with a new giveaway.

How To Participate in South Park Xbox Sweepstakes
The first-place winner will receive a custom Xbox Series X console with Eric Cartman artwork. Kenny and Kyle adorn the second- and third-place prizes, respectively. The fourth winner will get a Stan-themed console. Despite their one-of-a-kind nature, Microsoft is estimating these consoles to be worth the same as their retail counterparts, $499.99 each. Prospective participants have until 8pm PT on April 22 to enter the contest.
The sweepstakes itself is meant to promote the release of the latestSouth Parkgame. Developed by California-based Question Games,South Park: Snow Daydebuted to mixed reviewson March 26, with its current Metacritic Metascore ranging from 60 to 61, depending on the platform. Its early player impressions do appear to be more positive, although they aren’t plentiful. For example, the game amassed “Mostly Positive” reviews on Steam on its launch day, but that’s based on only 40 user ratings.
Granted, it is way too early to judge the success ofSouth Park: Snow Day, not least because THQ Nordic appears to be positioning it asa live-service gamethat’s meant to enjoy long-term support. But while many conventional single-player experiences are capable of generating long-tail sales, their live-service counterparts tend to be much more reliant on early momentum and a consistent content influx.
South Park: Snow Day!
WHERE TO PLAY
From South Park Digital Studios, the studio that brought you South Park: The Stick of Truth, South Park: The Fractured but Whole, and South Park: Phone Destroyer comes the next chapter in the journey of the New Kid. Join Cartman, Stan, Kyle, and Kenny, in three-dimensional glory, to celebrate the most magical day in any young child’s life - a snow day! A massive blizzard has thrown the town into chaos and, more importantly, canceled school. Play with up to three friends, use matchmaking, or solo the game with ally bots and battle through the snow-piled town of South Park. Engage in frenetic, action-packed combat against warring factions in an all-new story where you make the rules. Equip unique weapons and deploy devastating, upgradable special abilities on a new adventure to save the world and enjoy a day without school. It’s a snow day, dude!